Black History Month: 7 Black-Owned Cosmetic Brands to Watch

March 17, 2017

Black History Month: 7 Black-Owned Cosmetic Brands to Watch

Iman Cosmetics

Supermodel Iman changed the beauty landscape in 1994 when she launched Iman Cosmetics for women of color. After decades of modeling and being forced to bring her own foundation to photo shoots, she knew that the struggle to find beautiful shades for dark skin tones was all too real. Her success came in part from leveraging her status as an icon, and also from her total commitment to her vision. For example, she ignored retailers who told her that black women don’t buy liquid foundation (she just launched a new one, Luxury Concealing Foundation). Makeup for brown skin isn’t as scarce as it used to be, but Iman’s brand is still holding its own amid fierce competition. And Iman continues to be an outspoken advocate for women who feel marginalized in the beauty aisle. Read More


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